Onward New River Valley promoted the 1,000+ new tech jobs announced over the past two years in Virginia’s New River Valley during a six-week digital marketing campaign. The organization marketed specifically to individuals living in major cities within a six-hour drive of the NRV. The “Tech Jobs in the NRV: Find Your Career” campaign ran concurrently with the “NRV Outdoors: Find Your Escape” digital marketing campaign.
Onward NRV’s goals for the campaign were to raise awareness about the expanding information technology industry in the NRV, to promote new tech jobs being created in the region, and to attract talent to the area by highlighting lifestyle amenities, such as the outdoors, that are available in the New River Valley.
Over the course of the six-week campaign, the “Tech Jobs in the NRV: Find Your Career” video:
- Reached 47,902 people
- Was viewed by 17,377 people
- Had 783 people like, share, or click on it
In addition, 311 people visited TheNRV.org/TechJobs website to learn more about the information technology industry in Virginia’s New River Valley, including available job openings through local tech companies.
Watch the Tech Jobs in the NRV: Find Your Career video:
With over 1,000 jobs being created by #tech companies in Virginia’s New River Valley, it is a great time to Find Your Career in the #NRV. Search jobs and learn more at TheNRV.org/TechJobs.Learn more about IT in the NRV at TheNRV.org/TechJobs.
Virginia’s New River Valley: Virginia’s New River Valley is an eclectic mix of interconnected small towns that each offer their own unique vibe and appeal. The region provides an abundance of cultural and social offerings due to the presence of three world-class universities, while retaining the charm and benefits of small-town living. The NRV is home to a diverse and innovative business community with companies that range from high-tech startups to foreign-based corporations to specialty agribusiness. These organizations benefit from the collaborative spirit of our region and a loyal, highly skilled, and educated workforce. The scenic beauty of the region also fosters a deep connection to nature, which is deepened by access to outdoor recreation and the preservation of our natural environment. It’s clear why Virginia’s New River Valley is “A Natural Fit.”
Onward NRV: Onward NRV is a public/private, regional economic development organization whose mission is to attract and retain world class jobs, investment, and talent in Virginia’s New River Valley. It’s also a movement where leaders from business, government, and higher education work together to promote the economic vitality of the region.